Harvard University’s Loeb Fellowship celebrated their 40-year anniversary with four days of programming on October 6-10, 2010. The theme was Urban Futures: Opportunities and Challenges for Transforming the Urban Landscape. I was asked to create a design and complete the layout for all print materials. I took inspiration from minimalism, urban planning, a fall color palette, and I’m also a huge SimCity nerd, which I somehow think relates to this design. I designed the logo, a 16-page booklet, several large 20×30″ posters, postcards, and even tote bags for their event.
The design was created using Adobe Illustrator and InDesign.